“Julie Davey’s R for Richlife targets the 10 to 13** year old market and shows its readers how to get ‘rich’ in every sense of the word. It asks kids to work out what richness means to them: relationships, health, hobbies, a new bike – and then helps them to develop positive mindsets so they can move towards their goals.

The book presents financial matters such as saving, investing and budgeting in fun ways that children will relate to, while providing them with skills that go far beyond the monetary…”                                          ~ Noel Whittaker – financial expert

** Author's note: This book is certainly ideal for younger children as well – for parents to read to/with them. We advise that children are taught about money as soon as they have language skills. Habits formed in our early years are stronger and tend to stay with us for life.

 ‘I’ve always believed in the power of attitude and warmly commend this excellent book Attitude in Action – it teaches us how to think optimistically, to act positively and happily reach our full potential’

~ Dame Elisabeth Murdoch AC DBE

‘What a beaut little book on how to grow and succeed in what ever it may be. This country was built on attitude like this… anything is possible, just some things may take a little more time than others!’

~ John Bertrand AM
Skipper of Australia 11, winner of the America’s Cup.


"A terrific hands on book that teaches kids some great thinking and life skills. Following A for Attitude, Attitude in Action is the simple and effective step-by-step guide to achieving success. It’s not what you’ve got, it’s what you do with it that counts.”

~ Michael Grose

Parenting Expert

Dame Elisabeth Murdoch testimonial
Dame Elisabeth Murdoch testimonial

 ‘In today’s society when there are so many ways for people to escape reality (and children are taking drugs at very young ages now) it is a very positive step to introduce children to the concept of positive attitudes in such areas as anger, fear, fun, gossip and health.


Who knows – maybe some adults will read the section on prejudice, dealing with problems and the importance of meditation. This book has something for us all.’
~ John Dalziel –The Salvation Army

It's his favourite book!

Claire tells how her 3 yo son asks to have A for Attitude read to him every night...

“ I love the A for Attitude book and cards, especially the following topics: • boomerangs • I can do it • choices • anger and • admit when you’re wrong.”

  ~ Marita O'Sullivan, DP, Our Lady of Fatima Primary School, Vic



‘… refreshingly successful in tackling positive attitudes … hits you between the eyes with its simple and direct message.’

~ The Scholastic


‘I liked the book on the whole – every page is inspirational. This book can be used for any age group. From young to adults. I have already recommended it to the staff I work with as it is also a motivational book, anyone would be motivated in a positive way with the book.’

~ Debbie McCann, Subscriber

Tom Bellier is nine. Five years ago his mum Sarah purchased A for Attitude and began reading it with Tom and his little sister Anja. We thought it would be great to have Tom provide some honest feedback in his own words,and he graced us with

this beautiful piece of writing (shown here at right) ...

"As a school chaplain in two primary schools I use three of your invaluable resources frequently.

  1. The A for Attitude cards are in my pocket all the time and are a great encourager and skill developing resource the children can use from prep to grade 6 especially re goal setting and changing the negative self talk.
  2. The book from the same name is utilised in my office frequently with children and parents alike. For personal development, goal setting, self esteem building, promoting living in the moment, skill development, changing negative self talk and utilising smart goal concept helping children achieve and understand the truth about themselves.
  3. The Fab First Five app is invaluable as it has been extremely well received by all ages children and family members alike. I appreciate the fact that it is a tool that is goal focused, interactive and places the thoughts action and behaviours firmly in the hands of the individual using the app. It sets the child up to achieve, learn resilience, responsibility, resourcefulness and that they are in control of their own thoughts, behaviours and choices.
    It is especially useful for students with a limited concentration span and can help the child move from negative self doubt to realistic hope and achievable goals with in the space of 5 minutes.

Thank you it makes my job so much easier."

~ Sandi Dwyer, Dromana P.S. and Boneo P.S.


“Yesterday, one of the young mothers at my 3-day seminar in told me that her 6 yr old son was so taken by
‘A for Attitude” that he wanted her to re-read to him in the morning before going to school, after she had read sections of it before he went to bed the night before.”
~ Robert Pereira, International Educational Consultant

The values and philosophies in your book(s) are such important ones for all of us, but perhaps especially important for people with Autism Spectrum Disorders. Read the remainder of Anita's testimonial here.
~ Anita Holzer – Occupational Therapist, Qld


“I first bought this book for my son when he was 4 years old and read it to him almost daily.  As he grew, we switched so that he would read it to me as daily reading practice.  All the while the positive and affirming messages were being absorbed. 
We also played games with the cards and have posters around the house. (We are now enjoying reading R for Richlife together).
This is a fantastic resource for any family, for all ages and I highly recommend it!”
~ Marie Farrugia – Templestowe, Vic


“...I firmly believe that EVERY home would benefit from a copy of this book!... Read the balance of Sammy's feedback here.
~ Sammy Nuttall – www.sammynuttall.com.au

"I first heard about A for Attitude from my yoga teacher a couple of years ago when I was discussing my three children and their various situations.  I bought the package with the book and "The Fabulous First 5 Minutes Home Pack" and we used it to get through some issues the kids were having at the time with negative self talk. 


Interestingly 2 years later I have an 8 year old who has just started at a new school and I have pulled the whole pack out again. Faced with lots of discussions containing "I can't" sentences and "it's not fair" sentences we have started progressing through the book again and already I can see my son stopping before he speaks to consider the choice of words that he is about to use. 


I think this should be a package that every family owns that sits right next to the family dictionary/atlas/other resource books that get used regularly!  Opportunities abound every day to pull it out and reference one of the beautifully positive pages."


~ Natalie Palmer, Parent and former teacher

"I am writing to recommend 'The Fabulous First 5 Minutes' to teachers, parents and therapists alike. It is delightfully illustrated and a wonderful resource to redirect children's “I’m stuck” attitude into an “I can resolve this” attitude.


Julie’s resources are uplifting and children and adults enjoy using them in classrooms, at home and in a therapeutic setting. I work as a counsellor and often use the Worry Tree, along with Julie’s books, to inspire and redirect thoughts.

Thank you Julie! Keep up the inspiration!"

~ Sally Halligan – Counsellor

“I am the grade 5/6 teacher at Rosebud Primary and I have been working on the Fabulous First Five Minutes for about 2 weeks in my classroom. I have found the program VERY good for my students, and we have been putting our worries away in the morning, by posting them on our ‘Possibilitree’. The kids have responded in a very positive way, and remind me when we haven’t ‘done our tree’ in the morning.

I have some students who come from very sad family lives and they are finding the tree a good way to focus on the positives in their lives and have a good day at school. I have made a feature of our ‘Possibilitree’ (actually we have 2) in the classroom and would be happy to email you photos if you would like.

So far, I have found the program to be a positive addition to my classroom and intend to continue it throughout the year. Thanks for such a great program!”

 ~ Heidi Kerr – Rosebud Primary School in 2010

“The FabFirst5 is generally great for Grade 2 students, but on an individual basis, for troubled students, it’s GOLD!

The Possibili-tree fits well with ‘Seasons’ loss and grief program.”

 ~ Marita O'Sullivan, Deputy Principal, Our Lady of Fatima Primary School, Vic

Boneo Primary School has purchased a set of A for Attitude books and they are used as a constant resource in classroom discussions and for individual children experiencing difficulties in the yard, especially with bullying and peer group pressure. There is also a set of posters displayed in classrooms.


~ Donna Gadsby, Classroom Teacher, Boneo Primary School

“Secret Girls’ Business provides easy to understand information about growing up and more specifically, periods.

The book will assist girls in understanding their bodies and the changes that will take place.

The straightforward language and excellent illustrations make this book ideal for preparing young girls for puberty."

~ Kelsey Powell, Author of The Puberty Book
                         Chief Executive Officer at Family Planning Queensland

  “Secret Boys’ Business is a fabulous book that should be left in the bedroom of every boy who is going through puberty.

Boys generally don’t travel too well through this period of transition. They need information about their bodies and reassurance that what they are experiencing is normal.

This book gives boys that reassurance as well as the facts they should know presented in a fun, no holds-barred way. Great tips for parents and teachers too.”   

~ Michael Grose, Parenting educator,

author of seven books for parents and Director of ParentingIdeas